TECHNO-FOLK
Context
The city and the urban world are sources of inspiration, with sculptural forms between the raw and the ultra-technical and where color is highly present. An awareness of the world born of the desire to save endangered resources and folklore. A nomad, tribal spirit, also inspired by urban landscapes. A cultural mix where natural instinct is reconciled with technological progress.
Colours
The bright shades of traditional embroideries: flame red, bright pink, turquoise, fuchsia or purple-blue. In contrast are a variety of more neutral beige accents inspired by the steppe and the desert.
Beauty
A bright range of colors is associated with a second palette composed of pale or dark neutrals, evoking the nomads’ tents. Make-up is happy, colorful, fresh and joyous, almost naïve.
Materials
Rustic wools: tweeds, bouclés, floating or ripped-out yarns, granular hands
Thick, felted, boiled broadcloths
Ornamental or folkloric motifs in the form of Jacquards and damasks
Technical, waterproofed fabrics in a windbreaker spirit, occasionally enlivened by handcrafted trims or very soft lining (wool or cotton)
Folk trims and appliqués: pom-poms, beads, feathers, passementerie, embroideries
Women’s Key Products
Wide oversize pants with dropped crutch
Uncluttered jackets and fitted trench coats
Miniskirts with gathered panels, either solid or printed
Graphic knits with big cowl necks, asymmetric knits
Folk blouses and smocks, tunics, ornamented with braids, plastrons, fringes, embroidery
Wadded puffer jackets, maxi collars, tonic colors
Jodhpurs worn loose in jersey or dyed denim, flashy colors
Men’s Key Products
A-line volume lumber jacket, mixed skins
Multi-pocket overalls
Fur-lined parkas and puffer jackets + rib trims
Windbreakers in light cotton/nylon
Ethnic track pants, embroidered and printed
Military jackets: braids, medals, fantasy decorations
Undershirts with added value: plastrons, embroideries, prints
Accessories
Women: tabbed, ergonomical sandals, fur collars, zipped platform soles, high pleated boots in stretch patent leather + lacquered heel, long gloves with graphic cuts
Men: ankle-high runners with folk-printed fabric, runners and bags with heat-set printed ethnic motifs, caps in big two-tone checks |
Trends
