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 Cosmesur Beautyworld Buenos Aires
Sep 12-14, 2009, Buenos Aires, Argentina |
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Cosmesur Beautyworld Buenos Aires 2009
International Hair Styling, Perfume, Cosmetics, Aesthetics and Beauty Fair
Cosmesur Beautyworld Buenos Aires 2009 will be an excellent place for the businessmen of the beauty sector to know new tools in order to update their business.
Renewal and training are the key points to face a crisis year.
In the last 10 years, the beauty sector business has grown exponentially. In 2009, there is a change in the world scenario in which businessmen will have to overcome difficulties and look for new opportunities to conquer the market and recover from the crisis.
Cosmesur Beautyworld Buenos Aires will be a great chance to be more flexible and renew in the face of the ups and downs of the current context. Gathering in the same place offer and demand of a business sector makes easier the knowledge of each link in the chain and enables to direct changes in an objective and competitive manner to continue in force.
The sixteenth edition of the fair will have very important activities and events that will bring professionals the new products and services of the market and the new trends in make-up, hairstyling and beauty. This will give them the chance of updating and determine what is more advisable to offer in their businesses.
The most important thing in these difficult times is not paralyzing. It is an ideal moment to look for new opportunities in the market and better organize each business structure. Thus, the hairstyling salons responsible people should go deeper into their business: review costs and profits; optimize resources; contain and retain their customers and negotiate with product supplying companies, among other things. For all this, it is essential to have training and updating.
For this reason, within the Cosmesur Beautyworld framework, there will be conferences given by specialists and renowned aesthetics, hairstyling and marketing professionals for beauty salons, as traditional Master Class.
There will be also new product demos in Professional Aesthetics Workshops and Beauty Space and there will be finals in championships, contests and competitions at international level, such as:
* FAPYA haircut and hairstyle contest
* International Make up contest
* Nails contest
* Intercoiffure
At the same time, there will be Matchmaking Programs to enable businessmen of the sector that take part in the fair to make productive contacts with companies from abroad. These commercial missions are really interested in knowing local offer and this generates an ideal environment to do future.
As in the last editions, the Argentine Chamber of Cosmetics and Perfume Industry (CAPA) and Indexport Messe Frankfurt organize the event and accompany the sector by generating opportunities for all companies to take part in the event. The fair promises to be a shop window to exhibit products and services, the key to remain and not go unnoticed in critical times.
The Manager of Cosmesur Beautyworld, Mr. Ezequiel Gorbarán, when consulted on the outlook regarding world crisis, said: "The global trend and beauty patterns imposed require looking good and much more in crisis times. When the crisis affects personal economy, women buy more beauty products than clothes due to costs. The image care implies the well-being and self-esteem concept that in times of crisis is affected. Thus, it is a good moment for companies to analyze this situation and take advantage.“
The 16th. International Exhibition of Beauty, Cosmetics, Aesthetics, Hair Styling and Perfume will have a total area of 15,000 sqm and 160 exhibitors. Organizers expect more than 42,000 local and international professional visitors of the sector.
The fair will be opened Saturday to Monday from 11:00 AM to 8:00 PM, thus benefiting all people coming from the interior of the country and from abroad. For more information: www.cosmesur.com.ar
Children over 3 years old pay entrance fee. The fair has free nursery school.
About Messe Frankfurt
With 36 millions of euros in sales registered in 2008, Messe Frankfurt is the world largest organizer of professional fairs that has his own trade center.
The group counts with a global network of 29 subsidiaries, 5 head offices and 48 agencies worldwide.
Messe Frankfurt is present in more than 150 countries and the events are carrried out in more than 30 regions worldwide. In 2008, Messe Frankfurt organized a total of 104 technical fairs and 62 of them took place outside Germany, especially in other cities of Europe, America, Asia and Middle East.
The center of the company is and is still being Frankfurt, the hostess of more than 39,800 exhibitors and around 1.54 millions of visitors in 2008.
Further information: www.messefrankfurt.com
About Indexport Messe Frankfurt
Created in 1990, Indexport is a service company focused on market access. The German company purchased corporate equity in 2003, and thus Indexport became Indexport Messe Frankfurt, the Argentinean affiliate of the world leading professional exhibition organizer. The purpose of fairs is promoting real business gatherings, which will support regional markets, boost the domestic market and in turn drive the development of the technological pole in each area.
The current event portfolio of Indexport Messe Frankfurt includes: Automechanika Argentina, BIEL Light+Building, Cosmesur Beautyworld Buenos Aires, ExpoFerretera, Hair&Beauty Buenos Aires, MetalExpo, Tecno Fidta, Seguriexpo Buenos Aires, Tecno Fidta and many congresses.
More information at www.indexport.com.ar
Cosmesur Beautyworld Buenos Aires
www.cosmesur.com.ar |
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