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 AltaRomAltaModa
Jul 8-11, 2011 |
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AltaRomAltaModa July 2011 |
Now in its 19th edition, AltaRomAltaModa will be held from 8 to 11 July 2011 at its usual headquarters, namely Complesso Monumentale S. Spirito in Sassia.
Well-established names of historic Maisons including Sarli, Curiel, Balestra and Gattinoni once again confirm their preference for Rome. Hailing from the Lebanon, Altaroma is once again proud to welcome back Abed Mahfouz, Tony Ward and Jack Guisso. Furthermore, the catwalks of Rome will also see the presentation of collections by Rami al Ali with his couture glamour together with those by Giada Curti and Nino Lettieri.
Considered by the fashion community as one of the most authoritative competitions for the scouting of new talents to be launched on the world market, Who is on Next?, the project created and organized by Altaroma in collaboration with Vogue Italia, is now in its 7th edition.
The third edition of LIMITED /UNLIMITED, the exhibition project developed by Silvia Venturini Fendi which represents the new soul of Altaroma: avant-garde concepts and research encounter sartorial tradition, giving life to neocuture.
During fashion week the city will come alive and be animated by exhibitions, events, store openings and book presentations.
Rome with its immense cultural heritage is increasingly considered as an additional reference point in the firmament of Italian artistic creativity. The city’s mission is to represent a place where historic sedimentation and cultural fusion are broken up and then recomposed in order to thus coexist within a new dynamic equilibrium. |
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